Behind the edit
The film alternates close views of flames and materials with wider interior compositions. That change in scale lets the fireplace read both as a crafted object and as part of a lived-in room.
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01
The project
Drawn to the warmth.
A product film for Igne Ferro, putting the fireplace at the centre of the frame. A closer look at the fire, the finish and the space around it.
The context
Igne Ferro fireplaces, shown as objects within a range of interiors.
The focus
Move between flame and material details and wider rooms to show the product in context.
In the finished film
- Fireplace product film
- Close views of fire, glass and materials
- Wide interior compositions
- Type
- Product film
- Length
- 1:25
The finished film
The finished film connects the craftsmanship of the fireplace with the feeling of the room around it. Viewers see both the close details of the product and how it sits within a complete interior.
02
Inside the film
The finishing details
Different interiors offer different settings for the product. Reflections, stone, dark metal and natural light give each installation its own character while keeping the fire as the common thread.
From the Nowa Film studio archive
03
Frames from the film
Take a closer look. Save a frame.
04
Plan your project
Planning an interior product film?
Decide how much the film needs to show about the object and its setting. Product details and wider room views need different framing, while windows, reflections and access affect the shoot plan.